XS Energy Drink Success Stories

Joel Vanderveen’s post-event report from the Bren Events Center at the University of California, Irvine

“We sold about $400 or 16 cases at $25 out the door (tax and deposit included), mostly variety packs. Mostly cash and some checks. The venue had an ATM nearby, which was nice.

It was a big event with parents and kids. Moms were the exclusive purchasers of the drinks. The venue wouldn't allow us to sell individual cans, but we could sample flavors. We probably sampled about three or four 12-packs total. When people tried two to three flavors, they usually liked them and were interested in the variety pack.

We captured info from people who purchased and we had plenty of people interested in purchasing in the future.”





So what’s your Retail Sales story? Please send us your summary (300 words maximum, please). Note: Doing so gives us permission to consider your account for a future XS E-mail blast and in other media. It also gives you a chance to get some free XS Gear, as we randomly choose winners from among those who submit their stories each month.

Submit Your Success Story: success@xsgear.com